Effect of Presenting Multiple vs. Single Rating Scales After Stimulus Presentation on Subjective Quality Ratings
Published in Contribution presented to the ITU-T SG12 as COM 12 – C 201 – E, December 2014, 2015
Antons, J.-N., Arndt, S. & Möller, S.
This study examines whether administering multiple rating scales sequentially versus a single overall scale after stimulus presentation biases subjective quality judgments. Analyses of order and scale-count effects inform practical guidance for minimizing cognitive load and context effects in listening test protocols.
Recommended citation: Antons, J.-N., Arndt, S. & Möller, S. (2014, December). Effect of Presenting Multiple vs. Single Rating Scales After Stimulus Presentation on Subjective Quality Ratings. Contribution presented to the ITU-T SG12. https://www.itu.int/md/T13-SG12-C-0270/en